Our fifth element is not a single pattern or graphic. It is an idea. Something ever-changing and adaptable. Something we can grow with and that can grow with us. Something that is always relevant, always up-to-date while never becoming old.
Download assets and read more about the fifth element in our Brand manual:
Do's and don'ts
- Make sure you use the fifth element when it makes sense to enhance brand.
- Be careful not to overuse it
Code examples for the Fifth element will be added.